Professional services
AI and marketing for accountants and bookkeepers
Accounting practices grow on referral and then hit a ceiling, because referral does not scale and nobody in the practice enjoys marketing. The work is also seasonal in a way that makes the quiet months feel alarming.
The useful content here is explanatory: the questions clients ask every year, answered once, properly, in a place people can find them.
Queued for accountants and bookkeepers
Written in the order people ask for them. Nothing here is published yet, and we would rather say so than pad the page.
- ComingAnswering the same client questions once, publicly
- ComingMarketing a practice without feeling like a salesperson
- ComingFilling the months either side of the season
- ComingAI in a practice, and what you cannot put into it
Ask for one
What gets written next is decided by what people ask here. If you have a question about running accountants and bookkeepers that nobody answers straight, send it over.